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This section describes the many ways that GMCVB members
can get involved in our sales and marketing programs,
plan future sales strategies, target key markets,
schedule future promotional activities and develop
new business contacts.
Sales Missions - The GMCVB conducts national and international sales missions targeting existing and emerging markets to promote Greater Miami and the Beaches as the destination of choice for travel agents and tour operators for travel trade promotion and selling the area for convention, meeting and association executives. Opportunities exist for members to attend missions with our sales staff.
Trade Shows - Throughout the year Tourism Sales and Convention Sales create special exhibits designed to target key decision makers at important industry trade shows. Opportunities exist for members to attend trade shows with our sales staff for a discounted price or to send brochures for distribution at the shows.
Sales Leads - Leads from tourism trade shows and sales missions are sent to corporate members on a regular basis. The Convention Sales Department generates sales leads for member hotel properties.
Convention Calendar - This online calendar is presents the reported meetings, conventions and trade shows scheduled in the area through the year 2010. Listings include the organization, address, key contact, telephone number, and convention facility or headquarter hotel. The best way to reach meeting planners about prospective business is to send a letter and brochure a year before the booked meeting.
For more information, please call 305/539-3037, or e-mail meetings@gmcvb.com
Greater Miami & The Beaches Vacation Planner
- This annual guide includes sensational photography,
user-friendly maps, and an extensive calendar-of-events
section. The popular guide provides informative listings
of consumer-oriented GMCVB members and serves as the
primary fulfillment piece in response to advertising.
Hard-cover editions of the Vacation Planner are available
in more than 50,000 hotel rooms in Greater Miami and
the Beaches.
Greater Miami & The Beaches Delegates Guide
- This annual publication is a compact version of
the
Vacation Planner. The Guide includes colorful
photography, user-friendly maps and a comprehensive
calendar-of-events section. The guide provides informative
listings of consumer-oriented GMCVB members and is
distributed to convention and meeting delegates.
Greater Miami & The Beaches Travel Plannerr
- This annual guide, distributed worldwide, provides
travel trade professionals with a complete reference
to Greater Miami's accommodations, ground services,
sightseeing, entertainment and local services.
Greater Miami & The Beaches Meeting Planner
- This comprehensive annual guide provides one-stop
shopping for meeting, convention and trade show planners.
The guide serves as a vital resource that highlights
facilities and services to ensure successful meetings.
It also serves as a local networking tool for members.
GMCVB Printed Publications - To
advertise in any of our publications: Vacation
Planner, Travel Planner, Meeting Planner, or Delegates
Guide, please contact Michelle Hernandez, Assistant
to the Editor, Herald Custom Publishing, at 305/376-2735,
or email mbhernandez@herald.com.
GMCVB Online - To advertise on this
website, www.MiamiAndBeaches.com, please contact Susan
Boley, Director of Online Marketing, Herald Custom
Publishing, at 305/376-2747, or email sboley@herald.com.
Market Research Reports - The GMCVB produces
online profiles on visitors, demographics, expenditures
and other valuable marketing information. GMCVB research
is conducted by an established independent research
firm. Market research reports, including specific
and customized report, are available to members of
the GMCVB.
For more information please call Bill Anderson, Director of Planning and Research, at 305/539-3065, or e-mail research@gmcvb.com
Media Contact List - An extensive list of the travel media is available to promote member products and services.
PR Alert - A bi-weekly newsletter keeps GMCVB members apprised of upcoming publicity and industry opportunities.
Familiarization (FAM) Tours - One of the most effective ways of selling the destination is to bring key decision-makers to the destination. The GMCVB arranges well-planned itineraries to allow participants to experience first-hand the many attributes of Greater Miami and the Beaches. FAM clients include meeting planners, tour operators and media. Members play a vital role by contributing key elements to sponsor FAM tours and opportunities are available throughout the year.
GMCVB NewsWire - This monthly electronic newsletter provides timely information on GMCVB activities, programs and promotional opportunities, industry news, travel trends and visitor profiles. – Link to Monthly eNewsletter from this link (March delivery)
Program of Work Master Calendar - An at-a-glance summary of the Marketing and Tourism and Convention Sales and their respective programs of work including scheduled trade shows and sales missions that feature opportunities for member participation. Click here to obtain a Program of Work Calendar. – “Click here” should go to an email…tourism@gmcvb.com
Member Business Card Exchanges - These monthly events provide an opportunity to network among the membership, display member collateral and meet GMCVB staff. The events are held throughout Miami-Dade County, showcasing member hotels, event venues and specialized facilities. Opportunities are available for members to host this event and showcase their facility.
New Member Programs - Several unique opportunities are provided to members upon joining the GMCVB. One is our online New Member Showcase, which provides all new and existing members with a description of each new member organization. – (new member showcase should link to that page)
Member Mailing Labels - The GMCVB offers a complete set of labels including names and addresses of its more than 1,100 member businesses. Click here to obtain member mailing labels.
GMCVB Website and Member Links
- Each member listing on the GMCVB web site includes
a reference to that member's web site. Members who
have a web address are hyperlinked from the GMCVB
website.
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