Collins Avenue/Ocean Drive Shopping District

Ocean Drive
Ocean Drive Art Deco
South Beach is central to the story of Miami's evolution as an arts, fashion, cultural, celebrity and entertainment hub. The Collins Avenue and Ocean Drive Shopping District has been an edgy fashion mecca since the late 1980s, when the visionary developer Tony Goldman began buying properties and reshaping this beachfront neighborhood with a mix of restaurants, nightclubs, retailers and hotels. From fashion models to club kids to graffiti artists, Miami draws creatives with its chameleon-like ability to stay on trend. The retail mix appeals to a younger crowd with stores like Zara, Uggs, Free People and H&M. Boutique hotels abound, including The Hotel, a completely refurbished property at Collins Avenue and 8th Street.

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