MICHELIN Guide inspectors will discover and celebrate culinary gems across the Sunshine State in 2022
Florida expansion represents The MICHELIN Guide’s fifth destination in the United States

Tallahassee, Fla., November 1, 2021 — Michelin and VISIT FLORIDA today revealed an expansion of The MICHELIN Guide, with the announcement of The MICHELIN Guide Miami, Orlando and Tampa.

The partnership combines VISIT FLORIDA’s strength in tourism with Michelin’s 120-plus years of experience in gastronomy.

"MICHELIN Guide inspectors look forward to discovering the world-class culinary landscape in Miami, Orlando and Tampa,” said Gwendal Poullennec, international director of the MICHELIN Guides. “From the excitement and glamour of Miami to Orlando’s iconic attractions and the rich culture of Tampa’s Gulf Coast, Florida’s gastronomy is unique, diverse and intriguing for locals and travelers across the globe.”

The inaugural edition of The MICHELIN Guide Miami, Orlando and Tampa will be announced in 2022.

“Like the destination itself, the culinary scene in Greater Miami & Miami Beach is energetic and dynamic. Its signature feature is how it uniquely reflects our diverse population’s rich melting pot of international flavors. I believe the multi-cultural influences that shape our cuisine will provide the Michelin aficionado with an exciting new palate to experience,” said David Whitaker, President & CEO for the Greater Miami Convention & Visitors Bureau. “The Greater Miami Convention & Visitors Bureau is honored to partner with Visit Florida and these other world-class Florida destinations to bring this prestigious guide to our state. Aligning with the exclusive Michelin brand will be a major contribution to our continued rise on the global gastronomic stage.”

“VISIT FLORIDA, along with our destination partners, Visit Orlando, Visit Tampa Bay and the Greater Miami Convention and Visitors Bureau, are thrilled to partner with Michelin to develop a MICHELIN Guide to further establish Florida as a world-renowned culinary destination,” said Dana Young, President and CEO of VISIT FLORIDA. “This gives Florida the opportunity to highlight the dynamic and unexpected culinary adventures the Sunshine State has to offer from locally-grown produce and fresh seafood to unique fusions from cultures around the world.”

The new restaurant selections will join Michelin’s selection of extraordinary hotels in Florida, curated by Tablet Hotels, the hotel experts at the MICHELIN Guide.

About Michelin North America Inc.

Michelin, the leading mobility company, is dedicated to enhancing its customers’ mobility, and sustainably; designing and distributing the most innovative tires, services and solutions for its customers’ needs; providing digital services, maps and guides to help enrich trips and travels and make them unique experiences; and developing high-technology materials that serve a variety of industries. Headquartered in Greenville, South Carolina, Michelin North America has approximately 23,000 employees and operates 34 production facilities in the United States and Canada. (michelinman.com)

About the GMCVB

The Greater Miami Convention & Visitors Bureau (GMCVB) is an accredited, independent not-for-profit sales and marketing organization whose mission is to attract visitors to Greater Miami & Miami Beach for leisure, business and conventions. For a vacation guide, visit our website at www.MiamiandBeaches.com or call 1-888-76-Miami (US/Canada only) or 305-447-7777. To reach the GMCVB offices dial 305-539-3000. Meeting planners may call 1-800-933-8448 (US/Canada only) or 305-539-3071 or visit www.MiamiMeetings.com . To get further engaged with Miami and the Beaches, join the conversation by following us on our social media channels at Facebook.com/visitmiami, Twitter.com/miamiandbeaches, Instagram.com/miamiandbeaches and Pinterest.com/miamiandbeaches

About VISIT FLORIDA

As the Sunshine State’s No. 1 industry, tourism was responsible for welcoming 79.8million visitors in 2020, a decrease from the record 131.4 million visitors in 2019, attributable to the COVID-19 pandemic. Based on the latest economic impact study, Florida visitors contributed $96.5billion to Florida's economy and supported 1.6million Florida jobs in 2019. According to the Office of Economic and Demographic Research, for every $1 the state invests in VISIT FLORIDA, the official tourism marketing corporation for the State of Florida, $3.27 in tax revenue is generated. VISIT FLORIDA promotes tourism to Florida through sales, advertising, promotions, public relations and visitor services programs. As a public/private partnership, VISIT FLORIDA serves more than 13,000 tourism industry businesses, including major strategic alliance partnerships with Busch Gardens Tampa, Disney Destinations, Hilton, LEGOLAND Florida Resort, SeaWorld Parks & Resorts Orlando and Universal Orlando Resort. To learn more about VISIT FLORIDA follow @FloridaTourism on Facebook and Twitter or visit www.visitflorida.org.For inspiration from the Sunshine State, follow @VISITFLORIDA on Facebook, Twitter and Instagram or visitwww.visitflorida.com. For media resources, visit www.visitfloridamedia.com.

For more information, contact:

Lauren McClure
Michelin North America
Email: lauren.mcclure@michelin.com
Phone: 864-458-6871

Suzie Sponder
Greater Miami Convention & Visitors Bureau
Email: Suzie@gmcvb.com
Phone: 305-539-3099