Cadillac Formula 1 Team Headquarters

An immersive fan experience centered on Formula 1 racing and Miami culture takes over Jungle Plaza in the Miami Design District for a two-day activation. Taking place May 2–3, the Cadillac Formula 1 Team Headquarters offers live race viewings, interactive exhibits and music programming tied to Miami Race Weekend.

The event is structured across two days, with distinct programming leading into race day:

Saturday (11 a.m. – 10 p.m.) focuses on lead-up events and live race moments, including:

• Live viewing of the Sprint Race and Qualifying
• Cadillac racing simulator and vehicle display
• A showcase of classic Cadillac “Donk” cars
• DJ sets by DZA, Berrakka and Five Eleven
• Local food vendors and a cocktail bar (21+)
• Official team merchandise and limited collections
• Special appearances and evening performances

Sunday (12 p.m. – 7 p.m.) centers on the main race broadcast and daytime programming, including:

• Live viewing of the Formula 1 race
• Continued access to simulators and car displays
• Music programming by Sounds by Art
• Food vendors and cocktail service (21+)
• Merchandise offerings

Set within the Miami Design District, the activation brings together motorsport, design and entertainment in a walkable outdoor setting. Admission is free, with RSVP encouraged; entry is subject to capacity.